Project Marketing Solutions

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At ANAROCK, we offer a wide array of residential services for our developer partner which are supported by our exhaustive and result oriented Research Team and robust In-house Technology.

Our integrated model serves all facets of residential real estate sector. We execute each project with meticulous detail and planning, along with rigorous research on the market and complete dedication.

With our pioneering Mandate Model, we have successfully delivered 300+ mandates, achieving 1000+ apartments sale every month, thus realizing sale value of 22000 CR till March 2019.

CORE FUNCTIONS

PROJECT FEASIBILITY STUDY

  • PROJECT UNDERSTANDING
  • MICROMARKET ANALYSIS
  • COMPETITION ANALYSIS

SALES STRATEGY

  • PRICING
  • INVENTORY MANAGEMENT
  • CHANNEL PARTNER ACTIVATION
  • CONSUMER OFFER PROPOSITION
  • DOMESTIC & INTERNATIONAL CROSS SELLING

GO-TO MARKET STRATEGY

  • COMMUNICATION STRATEGY
  • CAMPAIGN PLANNING
  • BUYER SOURCING
  • CAMPAIGN DIMENSIONING

AFFILIATION STRATEGY

  • LOYALTY
  • REFERRALS
  • FOCUSSED TARGETING

TRANSACTION MANAGEMENT

  • TECHNOLOGY PLATFORM
  • SITE DIGITISATION
  • CALL CENTRE
  • ONSITE MOBILISATION
  • FACE TO FACE MEETINGS
  • SITE VISIT
  • FINAL TRANSACTION CLOSURE WITH DEVELOPER
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